Cookie Policy

This policy explains the cookies and similar storage used on our website, what they do, which third parties are involved and how to manage your preferences. A cookie is a small text file stored on your device when you visit the site; your browser's local storage keeps information on your device in a similar way. Some are strictly necessary for the site to work; others are used only with your consent.

Types of cookies we use

Strictly necessary cookies. Required for core functions such as session management, security and form submission. The site cannot work without them, so they are not subject to consent. The cookie that carries your session when you sign in to the platform is in this group.

Preference storage. Remembers your cookie choice and in-platform display settings.

Analytics cookies. Help us understand how the site is used, in aggregate and without identifying you. Written only with your explicit consent.

Marketing cookies. Not used. Advertising and personalisation signals stay switched off even if you accept cookies. If they are introduced, this page will be updated and consent will be collected separately.

What is stored on your device

musterify_session — strictly necessary cookie, set by Müşterify, carries your platform session, lasts for the session.

musterify-consent — strictly necessary entry in local storage, set by Müşterify, remembers your cookie choice, kept until you clear it.

_ga — analytics cookie, set by Google, distinguishes visitors without identifying them, lasts 2 years.

Cookies beginning with _ga_ — analytics cookies, set by Google, hold session state, last 2 years.

Your cookie choice is not stored in a cookie but in your browser's local storage. That distinction matters when you want to withdraw it; see below.

Measurement and third parties

On our marketing pages we use Google Analytics 4 and Google Tag Manager. These services are provided by Google Ireland Limited and Google LLC, and data may also be transferred to Google servers outside the European Union. Such transfers take place under Google's standard contractual clauses and additional safeguards.

We use Google Consent Mode v2, and the default state is treated as refused. No analytics cookie is written before you make a choice.

To be clear: even if you choose to refuse, the page sends a request to Google when loading the measurement tag, and your IP address reaches Google in that request. In that case no cookie is written, you are not identified and no advertising signal is sent; only an anonymous visit signal is counted. For that reason the number of refusing visitors is reported as modelled rather than exact.

Measurement runs on marketing pages only. When you sign in to the platform (dashboard, settings, reports) no measurement tag is loaded at all; the behaviour of signed-in users is not sent to third parties.

Duration

Session cookies are deleted when you close your browser.

Analytics cookies are kept for up to 2 years.

Your cookie choice in local storage stays until you clear it.

How to manage your preferences

Withdrawing consent. Because your cookie choice is held in local storage rather than in a cookie, deleting cookies alone is not enough. Use your browser's "clear site data" option for this site; the consent banner will then appear again and you can make a new choice.

Deleting or blocking cookies. You can delete or block cookies at any time from your browser settings. If you block strictly necessary cookies, parts of the site, in particular platform sign-in, may not work.

Writing to us. For any request about your preferences, you can write to info@musterify.com.

Changes

If the cookies we use or the third-party providers involved change, we will update this page. If a new cookie subject to consent is introduced, consent will be collected separately.

Related notices

For your rights regarding personal data processed through cookies, and for retention periods, see our Privacy Policy and Data Protection Notice.